Media Forum

The Annual Media Forum provides an important opportunity to bring together representatives from USAID's BMAP partner media outlets across the region to share best practices and lessons learned.

Imer Muhović and Feđa Kulenović spoke about the importance of data visualization in media representation of content.

Dušan Mašić spoked about artificial intelligence. This lecture was focused on giving introduction to AI and how AI can help newsrooms and their businesses.

Dušan Mašić spoked about the beginning of pandemic, how pandemic affected the media and what kind of changes brought to the newsrooms.

Vesna Radojević spoke about fake news in times of COVID-19. She has been underlined differences of fake news before and during a pandemic and how COVID-19 affected journalists work. She has been presented top fake news about pandemic in Balkan, which is not much different comparing with the rest of world. She also spoke about the lesson’s journalists could learn during the pandemic.

Eldin and Lamija Herenda held presentation about how to do interactive content, development, and video marketing. They said that branding is crucial, because it is matter of recognizability, consistency and targeting/communication.

Lamija Alečković spoke about a new ways of work for newsrooms which came during a pandemic. Much of media work began to be virtual instead of physical. She has been speaking about challenges and how to overcome them.  

Darjan Radenković presented aspects of analytics and audience engagements and its importance for media. In his presentation he spoke about common sense analytics and importance of the perception of analytics above numbers.

Our partners had opportunity to hear and discuss about the latest trends and changes in journalism, with special focus on Covid-19 pandemic. Morana Fudurić spoked how to make (non-profit) newsrooms sustainable.